Articles

Member Spotlight: Laura McDonald

Laura is the Marketing Coordinator at Terracon Consultants, a construction materials testing, geotechnical, and environmental engineering and consulting firm. She supports Terracon’s Southeast region which includes two offices in the Atlanta area (Kennesaw and Duluth).

Laura is a graduate of Valdosta State University where she earned her degree in Speech Communication with an emphasis on Public Relations and a minor in Physics. She has been in the A/E/C industry since 2008 and has been a member of SMPS since 2014 where she serves on the Education Committee, coordinating the monthly Group Therapy events.

The passion for marketing came from an unexpected place: Laura’s undergraduate internship in Astronomy. While working towards her double major in Physics and Astronomy, Laura realized that there is a major gap between scientists/engineers and the rest of the working world. She (very painfully) swapped her major to Communications and minored in Physics. Using the skills from both backgrounds, Laura found her home in the A/E/C community where she spends most of her time putting together bid submittals/proposals and planning marketing efforts.

"Through SMPS, I have been able to meet a variety of wonderful people who drive me to constantly learn and grow as a marketer. Every person I have met has been very warm and welcoming. As a newer face in the crowd, it’s comforting to know that I don’t have to be a stranger – there aren’t any in SMPS! Another thing I love about SMPS is the access to education programs and networking events. I truly believe that SMPS is the best resource for industry learning and networking."

-Laura McDonald