Dear fellow SMPS Marketers:

The world is changing. People here and abroad, in corporate America and organizations, are acknowledging the need for enhanced diversity and inclusion and we acknowledge it as well. At the SMPS Atlanta Chapter, we are taking strides to be a part of this global movement. In that spirit, our chapter is committed to this effort and breaking down any perceived barriers to inclusion by creating a culture that is enriching for all its members.

As an organization, our mission is to Advocate, Educate, and Connect our members. The SMPS Atlanta Chapter is dedicated to aligning this mission while promoting diversity awareness and inclusion in our industry:

• Advocate - by being united as marketers in a common cause, regardless of race, and to be champions of change at our firms and in our communities.
• Educate - to provide meaningful content to our members that will help advance careers within the industry.
• Connect - to reach out and encourage our existing members of color to join committees and participate in more SMPS Atlanta events and activities.

This combination of our commitment to diversity and inclusion connected with our mission will take our chapter to new heights.

Sincerely,

2019/2020 SMPS Atlanta Chapter Board

Each year, participating SMPS Chapters across the Southeast sponsor and organize a regional marketing and business development conference. This annual event aims to connect A/E/C professionals for three days of learning top-of-mind tools and tactics, while networking in one of the participating Chapters’ cities. A rotating team of SMPS members who volunteer their time and energy to create opportunities for learning and networking plan the conference. The committee is also responsible for the planning and execution of activities, accommodation discounts, meals, meeting space, presenter procurement, and all communications.

In March, our Southeast Regional Conference (SERC) Committee was prepared to present an outstanding lineup of topics relevant to our industry’s growth and development. This year, our Tampa, Florida chapter was set to host the event. As our world shifted, the committee had to make a quick decision. With the very much appreciated sponsorship by Full Sail Partners, the conference shifted to a virtual setting. Since April, the committee has delivered weekly content to the Southeast and other parts of the SMPS society.

We thank all those who participated and sponsored this event for their commitment to providing education and connection during this time of uncertainty.

SERC 2020 Committee Members: Conference Co-Chairs: Shirley Dimon with RS&H and Kristin Downer with Biltmore Construction; Finance Chair: Jessica Ciccarelli with GPI; Social Co-Chairs: Keely Orselli with Long & Asso.; Sponsorship Co-Chairs: Linda Porter with Voltair, Erika Booker with HNTB; Communications Co-Chairs: Nikki Devereux with Pinstripe Marketing; Elisa Guggino with KCA; and Programs Co-Chairs: Ann Schiola, CPSM with McKim & Creed; Justin Davidson, CPSM with JEDunn; Rachael Frohardt with PCL

We thank all our presenters and sponsors for their support with continuing valuable education

Keynote Speakers: Karen Millsap with Mindset Mastery Coach and Scott Butcher, FSMPS, CPSM, Principal/Owner with Aecumen, LLC.

Presenters: Barbara Shuck, FSMPS, CPSM, President with Everest Marketing Services, LLC; Macy Degnan, Marketing Communications Specialist with RS&H; Tim Asimos, CPSM, Partner, Director of Digital + Growth with Circle S Studio; Cheryl Maze, LEED AP BD+C, CPSM Director of Marketing, TLC Engineering Solutions; Massiel Barcenas, Associate, Marketing Manager with TLC Engineering Solutions; Teri Ashori, Marketing Specialist with TLC Engineering Solutions; Courtney Kearney, CPSM, Founder and Owner with CKearney Consulting; Chaz Ross-Munro, Professional Services Manager with Cosential; Christina Leahy, Integrations Project Manager with Cosential; Rick Faircloth, Director of Business Development, State & Local Government with APTIM; Karl Feldman, Partner with Hinge; Blake Godwin, Partner, VP of Growth and Operations with Client Savvy; Jen McGovern, CPSM, Mid-Atlantic Regional Marketing Manager with VHB; Liz McCary, Vice President of Marketing with Collier International; Carol Doscher, President & CEO (Chief Encouragement Officer) with Graceworks, Inc.; Melissa Lutz, Principal with Champlin Architecture; Beth Harris, FSMPS, CPSM, F.SAME, Director of Business Development with Cumming Corporation; Kim Thompkins, FSMPS, CPSM, Director of Proposals with Cumming Corporation; Michelle Calcote King, Principal & President with Reputation Ink; Justin Bridegan, Director of Marketing with Stellar; Beth Ganoe, CPSM, Marketing Executive with ECS Southeast, LLP; Julie Smith, Senior Marketing Specialist with ECS Southeast, LLP; Deirdre Gilmore, FSMPS, CPSM, President + Lead Strategist with Tank Girl Marketing; Jeff Anderle, Director of Marketing and Communications with Donley's Concrete Group; Barbara Hicks, CPSM, Owner/Principal with B-Graphic; Donald Miller, AIA, CCM, CEM, LEED AP, PMP, Vice President of Project Management with Cuhaci & Peterson Architects Engineers Planners Inc.; Kevin Hebblethwaite, FSMPS, CPSM, Principal Consultant with Full Sail Partners; and Russ Sanford, FSMPS, CPSM, Chief Marketing Officer with Kleinschmidt Associates.

Sponsors: Cosential; RS&H; RiMO Photo; New Age Reprographics; SMPS Headquarters; ENR Southeast; Client Savvy; Walter P Moore; Full Sail Partners; HNTB; SMPS North Florida; VoltAir Consulting Engineers; Cumming Management Group, Inc.; SMPS South Florida; Kisinger Campo & Associates; SMPS Palmetto; SMPS Central Florida; M|O Marketing Consultants, LLC; JE Dunn; Swinerton; C Connect; SMPS Atlanta; SMPS Research Triangle; TLC Engineering; API; Ball Fabrics;  Milner; Direct Binding and Printing