Articles

Member Spotlight - Megan Greer

Megan Greer is a Marketing Specialist with Terracon. With more than 150 offices, Terracon provides practical solutions to environmental, facilities, geotechnical, and materials engineering challenges across the United States. Megan has been with Terracon for nearly two of her three years in the A/E/C industry.

Megan is a graduate of Savannah College of Art and Design where she earned her Bachelor of Fine Arts degree in Advertising Design. Megan entered the A/E/C industry with no prior industry experience, but her 15 years of graphic design experience helped her to quickly find her place. As an A/E/C marketing professional, Megan enjoys the challenge of using graphics to express engineering concepts. Utilizing creative ideas and colors inspires her work and allows her to create a visual language that translates well to an engineering perspective.

Megan has been a member of the SMPS Atlanta Chapter for two years. In those two years, she has brought her graphic design talents to the Communications Committee. Her skills and experience in producing creative graphics have played a significant role in generating brand awareness for our chapter.

Member Spotlight - Marketer of the Year: Laura McDonald, CPSM

The Marketer of the Year is the top award given out by SMPS Atlanta. Award recipients have made a significant contribution and demonstrated leadership in the marketing of professional services through mentorship activities, professional development, SMPS involvement, work experience, and references.

Laura McDonald, CPSM was awarded the 2019 Marketer of the Year due to her significant contributions to her company, SMPS, and the A/E/C industry. 

Laura McDonald has 11 years of industry experience and is a Senior Marketing Specialist with Terracon. At Terracon, she created an internal corporate workshop for interview prep and provided education sessions to her company on marketing and business development topics. In addition, Laura helped develop a mentoring process for Terracon’s marketing professionals. She also serves as a mentor herself. 

Laura joined SMPS in 2014 and achieved her CPSM in 2016. She has served on the committee for SMPS Atlanta Professional Development and was a previous Treasurer on the SMPS Atlanta Board. Laura currently heads the Programs Committee.

What inspires Laura as a marketing professional is learning and sharing. When her career began, she felt as though her career path would be difficult to navigate alone. After discovering SMPS, she learned of the thousands of other professionals who had similar feelings on acclimating to the industry. Laura then made a commitment to connect with AEC professionals to create a support system - thus making her a better marketer and connector for herself and her firm. Laura loves sharing her experiences with others in support of a more engaged community.